LOS ANGELES, CA (March 22, 2013) – West Coast Hip-Hop icons E-40, DJ Quik, Too $hort, Warren G, Krayzie Bone, and Mack 10teamed up rising stars Problem, Baby Bash, Clyde Carson, Skeme and Yung Blu to bring beloved fans in Los Angeles “West Coast Fest,” hosted by Big Boy of Power 106 FM with sounds by DJ Dense. The star-studded show – the first of its kind – took place at Club Nokia at LA Live in downtown Los Angeles and attracted celebrity guests including Ray J, Teairra Mari, Gary Payton, Mann, and Tokyo.
The evening of live performances by Hip-Hop’s elite had the packed crowd singing along to hit after hit after hit resulting in a thrilling show for diehard West Coast music fans. The historic event bridged the gap between Northern and Southern California’s major West Coast superstars, highlighting the importance and impact of West Coast Hip-Hop.
Hip-Hop heavyweight Mack 10, who performed and co-executive produced the show along with his business partner Jamie Adler, ensured the show went on without a hitch. “The West Coast Fest was a total success. It was a sold out show, full of energy and surprises. I think the audience appreciated getting to see all of their favorite West Coast artists under one roof – young guys and veterans. The sh*t was off the hook,” notes Mack 10.
The event was presented by Behind the Scenes (BTS), Bobby Dee, and Clubben.com. “BTS is a company I started that does concerts and events. I formed the company with longtime friend Jamie Adler who was a booking agent. I knew with what we both had to bring to the table, the business would be successful,” Mack 10 says.