Hailing from South Central L.A. and building from the legacy of their label, Uneek Music, rap duo OSBS (On Sum Bullsh%t) is merging the unmistakable vibe of their home soil with a cutting-edge sound that draws heavily from Atlanta’s trap music stronghold. In the new video for “Runway,” a fan favorite from latest album Parental Advisory, trippy backgrounds and animal masks set a bizarre scene for this melodic single, with lyrics detailing a lifestyle of non-stop moves, seven days a week:
I met that b***h on a Monday/ Walked that one right down the runway/ I am not scared of the gunplay/ I give a f**k what your son say
Despite their youth and the challenges they’ve faced, OSBS has already delivered two full-length projects that have amazing features and a fiercely smooth sound, 2018’s No Cap and the just-released Parental Advisory. Record label mates of the late legend Nipsey Hussle, OSBS (made up of D5 and Smokeone) has just the right mix of youthful originality and hard-earned wisdom—a combination that has destined them for success. In “Runway,” they speak on the value they place on authenticity (N***as don’t live what they preach), and as D5 explains, “People will portray something they not. In life, it’s important to know the difference.”
In a matter of months from the start of their young career, the duo racked up high-profile collaborations with Gunna, Lil Baby and more. Their track with 2 Chainz off first album No Cap quickly spawned millions of streams and their nation-wide tour with Wiz Khalifa had them rocking huge crowds right out the gate. Now on their sophomore album, the guidance of these huge artists has solidified into a new level of swag for OSBS…and a sound that the press is calling “addictive.”