“Run the Bay” Bay Area’s exclusive industry mixer which hosts an assortment of up and coming talent, brought out some of the Bay Area’s most influential and amazing Bay Area representatives, artists and celebrities. The event was funded by Richard Rowell and produced by Echoing Soundz.

In honor of the Bay Area, Erk Tha Jerk, Clyde Carson, IamSu!, Big Rich, Multi Platinum Producer Super Dave, Drew DA Beast, R.O.D. Project, Prozac, Damon Jamal, Dj Rick Lee, Dj Knuckles, Salty from HBK and many other celebrities and influencers came out to support up and coming artist get there music heard by local industry professionals.

The event was hosted by Angela Yee for the first ever music playoffs in which fifteen artists were carefully selected to participate in a judging process titled Blap it! or Lab it!. Artists were given the opportunity to have their pictures taken with local and national celebrities, as well as an opportunity to have their music heard in a night club environment and be judged by industry professionals.